US vs. Japan Static IPs: Which Is Better for Local Market Research?

When conducting international business or overseas e-commerce, local market research is often necessary. However, being in your home country, the content you see on platforms can be completely different from what local users see — prices differ, promotions differ, and even search results are different.

To accurately understand the real situation of your target market, you need to use a static IP, especially a static data center IP, to simulate local user access to websites.

Today, let's talk about U.S. Static IP vs Japanese Static IP: which is more suitable for local market research? Learn how to access target market data and information just like a local user.

1. Why Use Static IP for Local Market Research

Many people encounter an issue when conducting overseas market research: the data they see is different from what local users see. This is mainly because:

• Geographic restrictions: Many websites display different content based on your IP address, such as prices, promotions, and even search results.

• Anti-scraping measures: Some e-commerce platforms impose strict limits on frequently visiting IPs. Using a dynamic IP can easily trigger robot detection.

• Data stability: Dynamic IPs change frequently, making continuous access unreliable and affecting the accuracy of data analysis.

In this case, static IPs become crucial. Using a static IP to access a target country's website allows you to see content like a local user, and data collection is more stable.

2. Difference Between Static IP and Static Data Center IP

• Static IP: A fixed IP address that does not change, which can be assigned to your device or server, usually provided by an ISP.

• Static Data Center IP: Provided by professional IP service providers from data centers, offering higher stability and anonymity than regular static IPs, ideal for large-scale data collection and market research.

For example, if you want to conduct U.S. market research, using a U.S. static IP or static data center IP will make the content on Amazon, eBay, and other e-commerce sites appear the same as what local users see.

3. How to Choose Static IPs for Different Countries

1. Identify the Target Market

First, clarify which country or region you want to research. Different countries have different market environments, consumer habits, and search behaviors.

• U.S. Static IP: Suitable for researching North American e-commerce, social media, and search engines, such as Amazon, Walmart, eBay, Google Ads, and Facebook ad campaigns. The U.S. market is large and competitive, making it a top choice for many multinational companies.

• Japanese Static IP: Suitable for researching Japanese e-commerce and local social platforms, such as Rakuten, Yahoo Shopping, Amazon Japan, Line, and Twitter Japan. The Japanese market has strong local characteristics, and accessing it with a domestic IP may show content different from what real users see.

• European Country IPs (e.g., Germany, France, UK): Suitable for cross-border e-commerce, tourism, and financial service research, focusing on local search rankings and advertising.

• Southeast Asian Country IPs (e.g., Singapore, Thailand, Indonesia): Suitable for researching mobile shopping and social platforms. Localized content varies significantly, especially in promotions and advertising strategies.

2. Consider IP Type and Stability

Market research usually involves heavy access and data collection. If IPs are unstable, websites may flag your access as abnormal, reducing research efficiency.

• Regular Static IP: Suitable for light research or occasional website visits. If you only browse or collect small amounts of data, this type of IP is sufficient.

• Static Data Center IP: More stable and secure, ideal for large-scale data collection, continuous access, and web crawling. IPDEEP provides static data center IPs that can be selected by country and city, making them perfect for local market research.

• It is recommended to prioritize high-stability static data center IPs when conducting international market research to ensure access speed and data continuity.

3. Match Research Needs and Quantity

Sometimes your research involves multiple platforms and types of data, requiring large-scale data collection and parallel IP usage. IPDEEP offers multi-IP packages by country, which can be flexibly chosen according to your needs.

For example, if you want to research prices on both Amazon and Walmart in the U.S., it is best to use two different U.S. static IPs to avoid frequent access being blocked.

4. Consider City-Level IPs

Often, IPs from different cities in the same country show different content, especially in a large country like the U.S.:

• New York Static IP: May see East Coast prices and promotions.

• Los Angeles Static IP: Shows West Coast content, with some promotion differences.

IPDEEP can provide city-level static IPs, which is very useful for e-commerce promotions, ad campaigns, and search ranking research.

5. Pay Attention to ISPs and Localization Effectiveness

Some platforms customize content based on ISPs, such as mobile networks or local broadband. Choosing the right ISP IP helps simulate real user experience. IPDEEP supports selecting IPs from different ISPs, making your research results closer to the experience of local users.

4. How to Use Static IP for Local Market Research

1. Register an IPDEEP Account

First, register an account on the IPDEEP website and choose the appropriate IP type. For market research, a static data center IP is recommended for better stability and access speed.

2. Select Target Country IP

For example, if you are researching the U.S. market, select a U.S. static IP; if researching Japan, select a Japanese static IP. IPDEEP's backend allows you to select country, city, and sometimes different ISPs.

3. Configure Your Device or Proxy

Static IPs can be assigned to servers, computers, or proxy software. For example, using a Chrome proxy extension, Python crawling scripts, or data collection tools, you can access target websites via a static IP.

4. Start Data Collection

When accessing target country websites, you will see the content that local users see. You can conduct research on:

• E-commerce prices and promotions

• Search engine keyword rankings

• Advertising campaigns

• Social media localization analysis

5. Data Analysis and Localization Strategy

Collected data can be organized using Excel, Python, or data analysis tools, and combined with your products and market strategy to develop targeted localization plans.

Conclusion

Conducting local market research is not simply “visiting a few platforms.” Choosing the right country IP, ensuring IP stability, and maintaining data continuity are the keys.

Using static IPs, especially static data center IPs provided by IPDEEP, allows you to access websites like a local user and obtain accurate, reliable data.

If you are expanding internationally or want to understand the real needs of users in different countries, static IPs are an essential tool.